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Glossary

Key terms in AI customer operations, conversational AI, and automation.

RAG (Retrieval-Augmented Generation)
A technique where an AI model retrieves relevant documents from a knowledge base before generating a response, reducing hallucinations and improving accuracy.
LLM (Large Language Model)
A neural network trained on vast text data that can understand and generate human-like language. Examples include GPT-4, Claude, and Gemini.
Conversational AI
AI systems designed to engage in natural language dialogue with humans, used for support, sales, and automation.
AI Agent
An autonomous AI system that can plan, execute multi-step tasks, and interact with tools or APIs to accomplish goals.
Knowledge Base
A structured collection of documents, FAQs, and web content that an AI bot uses as its source of truth for answering questions.
Human Takeover
The process of transferring a conversation from an AI bot to a human agent, preserving full conversation history and context.
Omnichannel
A strategy that provides a unified customer experience across multiple communication channels such as web, WhatsApp, and Telegram.
Workflow Automation
Rules-based or AI-driven processes that execute repetitive tasks automatically, such as ticket routing or lead qualification.
CSAT (Customer Satisfaction Score)
A metric measuring how satisfied customers are with a support interaction, typically collected via post-conversation surveys.
Embedding
A numerical vector representation of text used for semantic search — finding documents with similar meaning rather than exact keyword matches.

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